Case Study

Hamptons

Web design for one of Dubai's leading real estate firms — building a responsive platform to organise 150+ years of expertise across residential sales, leasing, property management, and off-plan launches.

Case Studies Hamptons
Client
Hamptons International
Real EstateProperty
Sector
Dubai, UAE
Services delivered
Product Design Lead Generation Conversion Optimisation Search UX Information Architecture

Hamptons International is one of the UK and UAE's most established real estate agencies — bringing over 150 years of expertise to residential and commercial property markets across Dubai and internationally.

Operating across sales, leasing, property management, valuations, and off-plan new project launches, Hamptons serves a broad client base of buyers, sellers, landlords, and investors. With a heritage brand and a wide range of services, the digital platform needed to work as hard as the firm's agents — organising complexity into clear, trusted journeys.

01
UX & Information Architecture
02
UI & Visual Design
03
Property Search & Listings
04
Responsive Design

Hamptons needed a responsive platform that lived up to over 150 years of real estate expertise.

The challenge

Hamptons International brings more than 150 years of experience across residential and commercial sales, leasing, property management, valuations, and new project launches.

They needed a responsive web platform that organised this breadth of services clearly for clients across the UAE and beyond.

My approach

I led the UX and UI for a responsive platform, structuring Hamptons' wide range of services and listings into clear, navigable journeys — making it easy for clients to find properties, services, and expertise in one place.

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Discover
Service audit & benchmarking

Mapped Hamptons' full range of services and reviewed competing property portals to understand how to structure a complex, multi-service real estate platform effectively.

Define
IA & user journeys

Defined the information architecture and key user journeys — buyers, renters, landlords, and investors each needed clear, distinct paths through the platform.

Design
UI & responsive layouts

Designed a clean, trust-led visual language — balancing Hamptons' heritage brand with a modern, functional interface for property search, listings, and service pages across all breakpoints.

Deliver
Build-ready handoff

Delivered responsive specifications across desktop, tablet, and mobile — with consistent design patterns that could scale across Hamptons' full range of services and property types.

Property search & listings

A powerful, filtered property search experience — making it easy for buyers and renters to find homes across Dubai and internationally, with clear listing pages built for decision-making.

Services hub

A structured services section covering sales, leasing, property management, valuations, and off-plan launches — giving each service its own clear journey and conversion pathway.

Off-plan & new projects

Dedicated off-plan project pages — showcasing new developments with imagery, floorplans, and developer detail to support buyers considering pre-launch investments in Dubai.

Responsive mobile experience

A fully responsive design serving an international client base — property search, listings, and services all optimised for mobile, where a significant share of property browsing happens.

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Projects shown include live work, pitch deliverables, and design produced as part of embedded or collaborative engagements. Some work was completed as part of a wider team. Deliverables reflect the scope and direction at the time of engagement — the live experience may have since changed, launched in a different form, or not proceeded to production. All brand assets and trademarks shown remain the property of their respective owners and are displayed here for portfolio reference only.

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